Chapter 28: 28
45% Discount in Patreon link in Synopsis.
Time flies, and another half year has passed.
During this time, Kenichi's branch in the capital of the Land of Fire was successfully established.
On the day of the grand opening, the event was lively and extravagant. Kenichi had invited numerous Konoha ninjas to attend and lend their support, instantly drawing the attention of the capital's citizens.
With his top-tier ramen craftsmanship and a bit of strategic marketing, Ishiwaka Ramen became an instant hit in the capital.
Of course, as a modern transmigrator, Kenichi was not just skilled in making ramen—he was a master of business strategy.
On the second day of opening, he personally sent VIP membership cards to the capital's nobles and introduced a luxurious premium ramen set designed specifically for them.
The taste wasn't necessarily better than his regular ramen, but that wasn't the point.
What mattered was the exclusivity, the opulence, the status symbol.
Nobles didn't just want good food; they wanted to stand out—to be different, to be special.
Originally, Kenichi had anticipated losing money during the early promotion phase, offering discounts to build brand recognition.
But to his pleasant surprise, several nobles immediately ordered the most expensive menu items.
In a single night, he had already recouped his initial investment.
Later that evening, Kenichi sat in his luxurious residence in the capital, counting his earnings.
Stacks of crisp banknotes lay before him, reflecting the warm glow of candlelight. His eyes practically turned into the shape of money.
"Amazing! These nobles are filthy rich!"
He sighed, leaning back.
"If I really wanted to make money fast… should I just rob them?"
With his current strength, Kenichi knew that stealing from nobles would be easier than running a business.
But then, he shook his head, dismissing the thought.
No—that wasn't an option.
These nobles were parasites, feeding off the hard labor of the common folk.
If he robbed them, they would simply raise taxes, squeezing the civilians even harder to regain their wealth.
If that happened, wouldn't he just become another version of them?
Wouldn't he become like the Celestial Dragons of One Piece—living in luxury at the cost of others' suffering?
"Maybe I should just kill all the nobles?"
He entertained the thought for a moment.
But that, too, was not a solution.
The ninja world was already fragile. If the ruling class of the Land of Fire was suddenly wiped out, the country would descend into chaos.
The other great nations would use the opportunity to invade, carving up the Land of Fire like scavengers picking apart a corpse.
And who would suffer the most?
The common people.
Kenichi sighed heavily, staring at the ceiling.
"Hashirama… why didn't you and Madara change the entire ninja world?"
As if sensing his mood, a familiar, annoying voice echoed in his mind.
["Oh my dear master, do you want to change the ninja world? Do you wish to reshape it in your own image?"]
Kenichi's moment of contemplation was shattered.
His sympathy, his ideals, his deep thoughts—all of it vanished in an instant.
All that remained was pure irritation.
"You damn system! You just want my money again, don't you?!"
["Oh, master, money is just an external possession. It holds no real value. Don't you think it would be fulfilling to shape the ninja world in your vision?"]
Kenichi rolled his eyes.
"Cut the nonsense. Just say what you want already."
["It's simple! If you want power, then draw cards!"]
"Screw off."
["Master, wealth is fleeting! But power… power is eternal!"]
"Oh really? Well, guess what—money can make more money."
In the end, after persistent pestering from the system, Kenichi gave in and spent a portion of his earnings.
But this time, he didn't waste it on random draws.
Instead, he focused on gathering ninja fragments.
Kenichi understood something very clearly—power alone wasn't enough.
Even the greatest shinobi in history needed allies.
Nagato had the Akatsuki.
Madara had Obito.
Even Kaguya needed Black Zetsu.
"If I want to truly change the world… I need to build my own forces."
He glanced at the fragment collection screen.
[Uchiha Izuna Fragments: 37%]
Kenichi sighed.
"Only 37%? Looks like I need to be patient. No rush—I have time."
As months passed, Ishiwaka Ramen's fame spread across the Land of Fire.
With careful marketing, strategic networking, and a bit of noble vanity, his shop became an elite establishment.
Nobles frequented the shop, attracting wealthy merchants.
Wealthy merchants attracted business owners and travelers.
Before long, Ishiwaka Ramen was no longer just a ramen shop.
It had become a status symbol.
Kenichi seized the opportunity to expand further.
Using his modern business knowledge, he began upgrading and redecorating the establishment.
Soon, Ishiwaka Ramen became something much bigger—
It became the Ishiwaka Hotel.
One year later...
Kenichi stood in front of his newly built hotel, admiring his work.
The grand entrance, the golden banners, the elite clientele—everything exuded wealth and prestige.
Inside, the hallways were lined with expensive carpets, the furniture was crafted from the finest wood, and even the staff uniforms were made of rare silk.
This wasn't just a ramen shop anymore.
It was a luxury hotel fit for nobility.
Kenichi exhaled.
"This world is so damn unfair."
As commoners struggled to survive, these nobles wasted fortunes on a single meal.
Kenichi shook his head.
"The ninja world is broken."
As Kenichi sat back, stretching in his luxurious chair, a voice called out.
"Boss Ishiwaka, you've been sitting here all morning. Can you really call yourself tired?"
Kenichi glanced over and smirked.
"Hey, Izuna, sitting here is tiring, you know? Entertaining nobles all day is exhausting."
The man standing beside him scoffed.
Uchiha Izuna, the younger brother of Madara Uchiha, had been resurrected under Kenichi's command.
Izuna folded his arms. "Entertaining nobles? You mean scamming them out of their money."
After all, if we accidentally fail to entertain these gentlemen, or if we offend any noble, then our hotel will not need to be opened, and our head may not be saved."
Listening to Kenichi's words, Izuna couldn't help but twitch the corners of her eyes.
"Your head is in danger? Boss kenichi, I'm really curious. Who in this ninja world can make you lose your head?"
Izuna was a little helpless. It was clear that the Ishiwaka boss who had brought him back to the ninja world from the pure land and made him alive again was too strong.
But he doesn't have the demeanor of a strong man at all. He always has the image of a money-lover who follows the crowd and loves money as much as his life.
To be honest, if he hadn't fought against Ishiwaka no less than ten times, and was defeated by the opponent who was half a move ahead every time, he would have really thought that the person in front of him was just an ordinary hotel owner.
End of Chapter.
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