Movie Queen Development Plan

As time entered late August, the youth campus romance drama "Campus Window" starring the well-known director Ryuichi Hanai and J-family's current popular idol Hyakume Tsuchin was released.

Generally speaking, even if such a movie, which can be regarded as a powerful combination, cannot dominate the box office charts like the two previous summer blockbusters "Snowman" and "The Garden of Sinners", it will at least have no problem making a profit.

As the current popular idol promoted by J-House, Hyakumesa's popularity is on the rise at this time. After the disbandment of the group and his solo career, he can be said to be the most popular male idol this year.

As a film director, Ryuichi Hanai is not a big name, but he is famous for his neat films. Although it is difficult for Ryuichi Hanai's films to have anything special, his film quality is very stable. Whether it is the narrative rhythm or the plot control, he has reached the level of perfection in the field of campus dramas. Coupled with the handsome looks of those youth idols, it can be said that there is basically no possibility of losing money.

In Japan, whenever the topic of campus idol movies comes up, the first combination that investors think of is [director Hanai + J-house idol]. In their eyes, such a combination should be the best choice that is sure to make a profit.

However, the reality was surprising. Although "Campus Window" had a good opening, the first week box office performance of 83 million yen did not prevent "Kara no Kyoukai" from continuing to win the weekly championship with a weekly box office of 158 million yen, but at least it surpassed the third place "Snow Crisis" by more than 10 million yen and became the runner-up of the week.

But the situation took a sharp turn for the worse starting from the second week, with many well-known film critics giving it overwhelmingly negative reviews.

"Very boring movie, especially the protagonist's face looks as lifeless as the zombies in Resident Evil."

"If you don't know how to waste time, this movie is a great choice, and then you'll find that eating shit isn't that difficult."

"There is no acting skill and no appearance. I don't know what the purpose of making this movie is."

··

Following the negative reviews from the critics, the audience's reputation collapsed. Many people gave [very bad] reviews after watching the movie, including many of J's own fans. These fans really couldn't accept their idol's performance in this movie, which looked too ugly.

The result of this situation is an avalanche-like decline in box office revenue.

By the second week, the box office revenue of "Campus Window" had dropped from 83 million yen to 32 million yen, directly slipping to third place.

But this is not the end yet. By the third week, the performance of "Campus Window" was only a pitiful 10 million yen.

It is estimated that the final performance of this movie will only be around 300 million. Although this result may not be a loss from the perspective of the production cost of the movie alone, considering the traffic investment made by J company for the movie's protagonist Hyakumekusa in other places, this result cannot be said to be a success in any way.

In contrast, the debut work of Ryuichi director's apprentice Nanaya Kiryu, "Kara no Kyoukai", became a huge hit. With the spread of word of mouth, "Kara no Kyoukai" has already earned 1 billion yen in the first month of its release. According to the current box office trend, this urban fantasy drama will definitely reach 2.5 billion yen in the end, and may even be lucky enough to hit the third place of the annual domestic box office of 3 billion yen.

As a small production with a cost of less than 50 million yen, this achievement can no longer be described as a box office dark horse. You have to know that even robbing a bank may not necessarily have such a high return rate.

Looking at the box office figures that kept rising, Nanaya felt so happy in his heart. The long-cherished wishes of two lifetimes and the frustration of nearly half a year were finally vented out in one breath at this moment.

"But is the teacher okay?"

Nanaya was a little worried when he looked at the performance of "School Window". As for Hyakumegusa, he didn't care about that guy's life or death, but as Ryuichi's disciple, he was still very worried that this movie would ruin his teacher's directorial career.

Ori, who was sitting next to Nanaya, tilted his head and recalled: "That shouldn't be the case. I ran into the teacher when I was doing promotions the day before yesterday, and he looked quite happy."

Since August, Ori has been traveling around the country to promote the movie, and his footprints have almost covered the entire Japan. And compared to other movie stars, Ori's fatigue level from participating in the promotion is obviously much higher than theirs. Because every time he promotes, he has to endure a mental shock. After all, as a boy, seeing fans in the audience shouting "Shiki, I love you" every time is not something that everyone can bear.

"It's really torture..."

Ori was lying on the table, looking at Nanaya who was writing some plans with an unhappy face, "Some people are so nice, forcing the younger generation to work too hard, but they themselves hide in the air-conditioned room and relax."

Nanaya's expression froze: "Don't say that. Didn't I also go to a few promotional events?"

But Nanaya's answer obviously did not satisfy his junior: "Besides the two shows in Tokyo, and one each in Osaka and Nagoya, where else have you been?"

"Well~ Anyway, the focus of the publicity is you, so I won't steal the spotlight."

Nanaya didn't dare to look at Ori, he lowered his head guiltily.

After the promotion of "Kara no Kyoukai" got on track, Nanaya stopped using those tricky tactics and started promoting it in a relatively traditional way.

It's not that Nanaya can't come up with new tricks, but the popularity of "Kara no Kyoukai" has reached a certain level, and these tricks are temporarily unavailable. After all, how can we use up all the tricks at once? We have to keep some backups for the future, right?

The promotional activities arranged by Lin Bao are nothing more than meeting with fans, accepting interviews from newspapers, television and other media, or touring some big cities, some routine operations for film promotion. However, in 2000 when the Internet was not particularly developed, such promotional methods were still very useful.

When Nanaya first started participating in these activities, he seemed quite enthusiastic, but after a trip to Osaka, he found that such activities were too tiring, and because of the tight promotion period, he couldn't even take a trip.

Although the scene of being cheered by countless fans was indeed spectacular and secretly satisfying, basically everyone's attention was focused on Ori, and they were not very enthusiastic about the director Nanaya.

After finishing the promotion in Nagoya, Nanaya left all the promotion activities around the country to Ori and other crew members, and he returned to Tokyo to start the follow-up work plan.

"Don't I have a job? Anyway, the core of the promotion has always been the Ryougi Shiki. Doesn't it make any difference whether I, the director, am present or not? Besides, aren't there both male and female people shouting slogans?"

"That's why I feel awkward! So, what are you writing, senpai? Is it the script for a new movie?"

Ori complained. He saw Nanaya still writing on the paper, so he went over curiously.

Nanaya shook his head and denied it: "No, I'm writing a plan."

"Plan?"

"Yes, I plan to set up a studio."

Nanaya actually had this idea a long time ago, and he had already started preparing for it even after "Kara no Kyoukai" became a huge hit at the box office.

As a time traveler, Nanaya is very clear about the economic value of the future Type-Moon. For example, the FGO mobile game alone has reached 50 billion US dollars at the beginning of 2019.

This is US dollars, not Japanese yen!

Nanaya believed that anyone would be moved by such benefits, and he was no exception.

Of course, such benefits are not achieved overnight. It took Type-Moon ten years to cultivate its own fans before it had such a large fan base.

Similarly, it took Marvel ten years to build its own film and television empire.

So even though Nanaya has only filmed one "Kara no Kyoukai" so far, he feels that he has already started cultivating fans. After all, this is a huge project that requires time to accumulate slowly.

Setting up a studio is Nanaya's first step in trying to build the Type-Moon Empire. Only an efficient group can allow Nanaya to bring out the work in his mind in an orderly manner.

Moreover, having a studio will allow Nanaya to find partners better. Otherwise, if Nanaya fights alone, he will be eaten up by those big companies without leaving anything behind.

[But who should I look for as a partner? ]

Even if he has his own independent studio, Nanaya still needs to find a producer and distributor to obtain the resources of a large company.

"Who should I look for? [Lin Bao]?"

Of course, it would be the best to be able to cooperate with [Lin Bao], but Nanaya was not sure whether Ryutani Nobuyuki thought highly of him. Although he was a disciple of the other party's good friend, it was still too weak to just have this kind of relationship.

"Should we bring Illya in as well?" Nanaya immediately thought of the little Lolita who was suspected to be from the family of Lin Bao's senior executive. If the other party could convince his family, maybe it would work.

While Nanaya was still hesitating, he suddenly received a call from Ryutani Nobuyuki. Nanaya originally thought that the other party wanted to discuss the next promotion plan of "Kara no Kyoukai" with him, but the other party made a suggestion that Nanaya never expected.

"Senior, what's wrong?"

Seeing that Nanaya's expression became very conflicted after he put down the phone, Ori asked with concern.

"Hey, Ori." Nanaya asked with a strange look on his face, "Are you interested in going to a movie with me?"